Auto Dealer Mobile Apps

by Michael Armstrong · 0 comments

Auto Dealer Mobile Apps

Automotive Dealer Marketing Plans and Apps – Does your Automotive Business have a Mobile Strategy?

Mobile apps for auto dealers are something that some dealers wonder about, yet many do not have one. Do mobile apps increase auto sales? What are the reasons for having one? Are they worth having? Read on, and then you can better decide if a mobile app is something your dealership could benefit from.

The cost effectiveness of mobile apps is one big reason to try one. With hundreds of thousands of dollars being spent on auto advertising, the cost of building and hosting a mobile app is very small in comparison. For around $15 per month hosting fee and a $150 startup fee (which will vary some according to the software company you use), you can have a mobile app up and running in a short amount of time.

With the increasing popularity of mobile devices such as smartphones and tablets, having a mobile app and advertising that you have one will make your dealership look hip and cutting edge. Many smartphone users are using their phones anywhere and everywhere, and smartphone users who also happen to be car shopping will appreciate a dealership with an app that can help them choose their next vehicle.

Free Marketing Training for Automotive Clients

Mobile apps for auto dealers provide another means of keeping up with consumers. Aside from catering to consumers who are actively shopping for their next vehicle, an auto dealer mobile app helps you keep in contact with past and current customers as well.

A mobile app connected to your service department is a nice time saver for a busy customer who recently bought a vehicle from you and needs to schedule an oil change. A mobile app that lists all your newest inventory is an attraction for past customers who are getting ready to make a new purchase and want to be loyal to your dealership.

Best Mobile App Outsourcing Options for Auto Dealers

  • Odesk – Largest outsourcing website online
  • Elance – Second largest outsourcing website online

 

Auto dealer salespeople are also helped by the dealership’s mobile app. A mobile app provides an easy way for your salespeople to keep track of the dealership’s inventory. Anytime a customer calls to see if a certain make or model is available, the sales person only needs to pull out their smartphone or check their iPad to see if the car is on the lot.

The app can be set to allow your sales people to search by price range or payment range as well. This is in turn makes customers happier because they don’t have to wait as long for the salesperson to flip through inventory.

Auto dealer mobile apps can also be used to send out special offers or promotions to existing customers. You can also send out information on new inventory as it arrives in stock, keeping sales people and customers involved in new offerings.

Auto dealers can easily get a mobile app for their dealership by outsourcing the development. At sites like oDesk or Elance, there are professional contractors available for mobile app building and development. Whether you hire one person or a team is up to you.

At oDesk the platform connects you to the people you hire so that you can work together as if they were on site with you. Elance allows you to view finished work before payment. Outsource your dealership’s mobile app development and stay more in touch with your customers and salespeople.

You can also take a look at some of the online mobile app builders if you want to create an auto app.  These online app builders are starting to offer very full featured apps at a very competitive price.

Build an Autodealer App Here


 

Mobile Marketing is taking off in popularity.  Does your Marketing Plan include Mobile?  All automotive businesses should start to implement mobile marketing strategies like:

  • SMS Text Marketing
  • Mobile Apps
  • Mobile Optimized Websites
  • Mobile Advertising

There are a variety of of mobile phone marketing agencies for auto dealers and automotive shops, but before you decide on a mobile marketing strategy, Sign up for our FREE mobile marketing training course below.

There is very little doubt that mobile marketing is the new future of marketing.  As a business owner, you must start to learn more about how these new mobile marketing trends will help your business.

  • Are you looking into mobile website design?
  • Are you considering mobile apps development?
  • Do you believe that you can benefit from mobile phone advertising?
  • Do you think that text message marketing is right for your business?

Take your automotive business plan to the next level and include mobile marketing strategies!

Take advantage of our FREE MOBILE MARKETING TRAINING VIDEOS and Sign up Below!

 Free Marketing Training Video Course
 

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