Mobile Marketing – 10 Things You Need To Know

by Michael Armstrong

Mobile Marketing - 10 Things You Need To Know

Mobile Phone Marketing, SMS Marketing, Mobile Websites and Mobile Apps are Taking Over the Marketing World

Here are the Top 10 Things you Need to know

1. Smart phones are designed to stay on

Our mobile devices are like an extension of our bodies – when they are turned off, people tend to feel disconnected. Small businesses are taking advantage of mobile marketing strategies – they are taking comfort in the fact that anybody with a decent signal and an ample battery charge can be a potential customer.

2. (Almost) Everybody has one

Mobile providers have given their customers incentives to buy in bulk; every member of the household can own one for an affordable price. With every new mobile device that goes on online, mobile marketing becomes a little bit more effective. Gartner, the technological research giant, reported that the number of people that carry mobile phones is rising significantly. According to their statistics: There were 160.5 million mobile subscribers in 2011 – that number is expected to increase to 212.2 by the end of 2012 By the year 2016, there will be 448 million mobile users

3. The Benefits Of Text Message Marketing

Local businesses are using text message marketing to engage their customers and familiarize them with their promotional offerings. Studies show that 97% of all text messages that are received, are immediately read by the recipient – 90% of the time, mobile users are reading these text messages within minutes of receiving them.

4. Why you should be interested in a SMS text marketing platform

Low prices Capacity to send and receive mass text messages Ascendable to hundreds of thousands of messages at a time Analytical market statistics made available upon request

5. Traditional media marketing is missing the mark

Small business owners usually can’t afford to buy and advertisement spot on the radio or the television. More and more people watch television with their remote control in their hand – during the advertisements, viewers often push the fast-forward button. Mp3 players are now compatible to our cars – radio advertisements are becoming increasingly insignificant in the IPOD age.

6. Mobile marketing is right on target

Small businesses can now invest in a marketing strategy that is sure to hit the target. Mobile users have the luxury of subscribing to the companies of their choice. Consumers are eager to pledge allegiance to their favorite products and services through social media.

7. Mobile users are searching for you – whether you like it or not

Even if your company has not set up a mobile marketing platform, there is a good chance that your loyal customers have searched for your business on their mobile devices. Mobile searches are at a record high – this is why so many small businesses are looking towards mobile marketing to help get the word out.

8. Take advantage of multi-media messaging

Multi-media- messaging allows businesses to attach video and audio into their text messages. With the push of a button, your customer can get visually familiar with your products and services.

9. Mobile “webiquette “

Here are some basic tips that will help you avoid annoying your customers. Avoid “over-texting” No late nights and holidays Use your messages wisely – don’t contact your customers just to let them know you are open

10. Word of mouth

Mobile marketing maximizes your visibility. Your products will not only be visible to the people that are in your database, they will also be visible to the people around them. People often use their mobile phones to share information with their friends and family. Why not set up a mobile marketing platform and allow them to share information about your company?

Mobile Phone Marketing Training Free

Mobile Phone Marketing is taking off in popularity.  Does your Business Plan include Mobile?  All businesses need to look into business plans including:

  • SMS Marketing
  • Mobile Phone Apps
  • Mobile Websites
  • Mobile Phone Advertising

There are a large number of SMS marketing companies, however before you decide on a marketing plan, Sign up for our FREE mobile marketing training course below.

There is very little doubt that mobile marketing is the new future of marketing as we know it.  As a business owner, you must start to learn more about how these new mobile marketing strategies will help your business. 

  • Are you looking into mobile website design
  • Are you considering how to create mobile apps?
  • Do you think that you can take advantage of advertising on mobile phones?
  • Do you think that SMS marketing is right for your business?

Take your business marketing plan to the next level and include mobile marketing strategies!


Take advantage of our FREE MOBILE MARKETING TRAINING VIDEOS and Sign up Below!

 Free Marketing Training Video Course

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