Top Five Mobile Marketing Ideas for Nightclubs and Bars

by Michael Armstrong · 2 comments

Mobile marketing companies charge high-dollar fees to consult on how to put together a mobile marketing for bars campaign. Fortunately, nightclub promotions using mobile marketing campaigns are something you can develop on your own by unleashing your creative and business knowledge simultaneously. Here are five top ideas for mobile marketing promotions to get your creative juices flowing:

Promotion Ideas for Nightclubs

1.) Mobile Websites – One of the best and simplest mobile marketing ideas for nightclubs is to optimize your mobile websites for local searches. This idea may seem less than exciting- but in fact, it’s one of the most potent things you can do with your mobile websites.

Most people search for places to go, dine, drink and party with their mobile phones and local search optimization enables them to most easily find your establishment. Mobile marketing software to easily build mobile websites can be downloaded for free or you can easily hire one of the many mobile marketing companies available to help you.

Nightclub Build Free Mobile Site

2.) Text Message Marketing – SMS marketing is one of the lowest cost aspects of lounge mobile marketing. Before you can use text message marketing though, you need a list and to build a list, you need a good idea.

In order to build a texting list for  your bar or nightclub, you need to incent people to opt-in – some great ideas include offering a free drink, free admission or invitation to a member’s only party, a free t-shirt or something else of value in exchange for them opting-in. With a free mobile text marketing software set-up, you can quickly put together a program for yourself or find the best mobile marketing companies that are in your area to assist you.

         Click Below to Sign up for a Free SMS Marketing Trial

Nightclub SMS Marketing Free Trial

3.) Special Event Mobile Marketing – Mobile marketing for nightclubs can be launched with event mobile marketing. You can host a text-invite only party where to gain entry people have to text for a mobile ticket. By making the event exclusive with only one way to obtain entry, people should be eager to opt-in to your SMS marketing list. Event mobile marketing is a fun, easy way to promote mobile marketing for nightclubs and bars like yours.

4.) Mobile Apps – For lounge mobile marketing, mobile apps can be one of the most exciting avenues for promoting your establishment. Mobile apps are growing in popularity even faster than the mobile web at large. If you can create a simple, fun app to be part of your mobile marketing promotions, you can gain attention fast.

Mobile apps tied to mobile marketing for bars could be as simple as a “make your own signature cocktail” app to a “bust a hot dance move” app. You can publish entries on your Facebook page and offer an enticing incentive for the winner so that the app is tied to one of your mobile marketing promotions or strategies.

        Check out this Easy Mobile App Builder for Nightclubs

Nightclub Marketing Build Mobile App Free

5.) Social Media Mobile Marketing for Nightclubs – Mobile marketing campaigns centered on social media are destined for success. Social media access accounts for a vast amount of time spent on mobile web devices, so tapping into this trend is timely. Establishing a presence on Facebook, Twitter and other social media outlets will give you a larger virtual presence. Since bars and nightclubs are inherently social, tying in to mobile social media is a natural fit. While launching pages on social media sites, be sure to tie them into your SMS marketing promotions and campaigns.  In fact, one of the best ideas in the industry is to simply entice people to sign up for your text message marketing campaign using links on your Facebook and Twitter pages.

Nightclub promotions can be expensive and labor intensive – printing and distributing flyers and hanging signage requires manpower and a budget. In contrast, mobile marketing campaigns powered by digital content are cheaper and easier to set up and manage. Mobile marketing software can be downloaded for free and easily installed.

The most important component of mobile marketing success is you – because you know your customers, you can develop creative mobile promotions to appeal to them and drive profits!

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Categories: Bars Mobile Marketing Mobile Marketing Companies Mobile Websites Nightclubs

Mark Burkholder June 2, 2012 at 3:18 am

I have used text message marketing for my bar in the past but am curious to see how you’re training program will help me get more people to sign up. Looking forward to the free videos. Please send me the e-book on the text messaging stuff as soon as you can. Thanks

Michael Armstrong June 2, 2012 at 3:22 am

The Free Video Training is full of great content! Welcome aboard! You will get several mobile marketing related ebooks shortly because you opted into the training. Please let us know if you have any other questions.